ESPN360 to be rebranded "ESPN 3" in April

2/13/10 in Media   |   100%InjuryRate   |   1283 respect

Remember when Bill Simmons said how someday he hoped he'd be head of ESPN Ocho? Well, we're getting closer.

ESPN360 is officially getting rebranded as ESPN 3 in April.

Unnecessary? Most certainly. Hilarious? Even more so.

Also, my best guess on when The Ocho launches is 2018.
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