Dr. Phil files lawsuit against Deadspin for copyright infringement
Dr. Phil, a.k.a. Philip McGraw, claims that his ratings dropped on the second part of a two-part interview with Tuiasosopo, because Deadspin posted a video clip before the show had aired in several markets.
With all due respect, maybe ratings dropped for the second part because viewers realized that "Dr. Phil" is a terrible program.
Whatever the reason, Dr. Phil is taking Deadspin's ass to court over their ratings disappointment. Dr. Phil is suing Deadspin for copyright infringement, and you can read the entire legal complaint online. The allegedly incriminating Deadspin post about Ronaiah Tuiasosopo also remains online.
"Deadspin posted the video of the second show to the Deadspin blog not later than 9:30 a.m. Eastern Standard Time, hours before the "Dr. Phil" show aired to over 98% of its viewers," Dr. Phil's attorneys claim in the briefing. "Although the second show was expected to exceed the ratings number of the first show, in fact, the ratings declined substantially."
Deadspin is owner by Gawker Media, and the Gawker web site posted a clever comeback. "The lawsuit specifically claims that Deadspin's second-day post caused viewership to drop between the first and second parts of the interview," writes Gawker's Tom Scocca, formerly of Deadspin. "That post has 103,342 pageviews; Dr. Phil lost 500,000 viewers. So by Dr. Phil's account, Deadspin's use of the video clip discouraged some 400,000 people from watching the program even though they could not possibly have seen the video clip on Deadspin."
I will admit that I often see videos on Deadspin that appear to be straight-up stolen from copyrighted television broadcasts. That said, there is just no way on earth that I can share a moral stance with Dr. Phil and/or his attorneys.