The MLS is catching up to other sports in popularity
Worldwide, soccer is the most popular sport by a landslide. In the United States, it has historically been dwarfed by football, baseball, basketball and even hockey.
That's changing now, as MLS has caught up to Major League Baseball in popularity among 12-17 year olds, a key demographic when it comes to charting future potential revenue sources.
MLB and MLS are now virtually tied at 18%, trailing NCAA basketball (24%), NCAA Football (27.5%), NBA (30%) and the NFL, which is the runaway leader at nearly 39%.
Expectations for MLS have always been pretty low, but perhaps it's time to change that. This could be the sport of the future.