LeBron James is running out of excuses for dodging the Dunk Contest
Yes, you read that correctly. Magic Johnson is ponying up a cool million just to see the greatest NBA player on the planet participate in a meaningless exhibition.
Remember when LeBron announced "The Decision" on live television and alienated millions of fans in one of the most ill-advised PR moves in recent memory? To this day, he justifies that because it helped raise $2.5M for the Boys and Girls Club of America.
With that move, LeBron became arguably the most reviled athlete in the country, but says it was all worth it because he was able to help the kids.
Now, he has the chance to do something that could help continue to rally people around him (winning the championship last year helped, too), and he could raise at least $1M for charity.
Take the money that Magic Johnson is offering, and immediately dump it into a charitable organization. It's almost TOO simple.
In fact, you could probably get a lot more people to join the cause. ESPN's Bill Simmons offered to throw in $200 as soon as he heard the news. Sure, that's not a lot compared to the initial million, but how many more people would be willing to throw in $5, $50, or even $5,000 (for some of the wealthier folks) to see one of the greatest dunkers in the game show off his skills once and for all?
I'm betting that when all is said and done, between private and corporate sponsors, LeBron could raise over $5M for the charitable foundation of his choosing... simply by entering the Dunk Contest.
We already know he can win the dunk contest. Hell, he basically throws together a contest-worthy ensemble of dunks before every game, much to some people's chagrin.
Check out some of his pregame dunks. They're ridiculous:
Now that Magic has upped the ante a little bit, there's really no reason for LeBron to keep avoiding it. This is his chance to win over a few more fans and put the icing on the cake. Just do it, LeBron.