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7/3/07
Miller Lite Sign at Wrigley Upsets Sensitive Brewers Fans
Some of you are probably familiar with the Miller Lite sign that adorns one of the rooftops across from the right field bleachers. It rotates for each home series, and even rotates during the offseason.

(I've been told that I'm a little obsessed with the advertisements, which is probably accurate. When asked what my dream job was in a job interview several years ago, I answered "the guy in charge of the Miller Lite sign at Wrigley." True story, and I was actually offered the job. Well, not THAT job.)

Well, the sign for the Brewers series last weekend read - “We Prefer a Pennant Race to a Sausage Race.” Apparently, some sensetive Brewers weren't amused. From Biz of Baseball via 620 WTMJ:

Miller Spokesman Julian Green tells Newsradio 620 WTMJ, "what it was intended to do was create some chatter." It has. Green says, "There are fans who may have looked at the sign and took it the wrong way, but we are behind the Brewers. I think what we all agree on is that the Brewers have a fantastic chance of going all the way and we support that."

Some fans clearly have taken the sign to mean something else. One fan emailed Newsradio 620 WTMJ's John Jagler to say, "My son and I saw the Miller Lite billboard sign on TV yesterday and we were immediately enraged - I am a loyal Miller Lite drinker, but seriously rethinking that…. I am emailing Miller today!"

That's unfortunate. I feel bad for that guy's kid already.

Source: (Biz of Baseball)
22 comments
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7/3/07
4
Its too bad the Cubs don't get either of those two.

7/3/07
0
kantwistaye wrote:
Its too bad the Cubs don't get either of those two.
zing!

7/3/07
0
I understand that yes, a pennant race is indeed better, but was it meant as a shot at the Brewers? I mean, this is the Cubs afterall! I don't really understand the intent of the sign. If it was meant to make people scratch their heads, it worked!

7/3/07
3
I think people need to laugh a little more and complain a lot less!

7/3/07
0
IlliniBob72 wrote:
I understand that yes, a pennant race is indeed better, but was it meant as a shot at the Brewers? I mean, this is the Cubs afterall! I don't really understand the intent of the sign. If it was meant to make people scratch their heads, it worked!
The intent of the sign was a good laugh. Nothing more, nothing less.

7/3/07
0
i guess cubs fans cant have there own opinion

7/4/07
0
I totally don't get the sign....how is it offensive to Brewers fans again ?

7/4/07
0
Isabel322 wrote:
I totally don't get the sign....how is it offensive to Brewers fans again ?
one of the big things the brewers have each home game is the sausage race in the 7th inning stretch, which is where they got the sign idea from

7/4/07
0
oh, gotcha. that mascot race thing ?

7/4/07
0
yea

7/4/07
0
Fat wrote:
I think people need to laugh a little more and complain a lot less!
Exactly, well said buddy!

7/5/07
0
Terry wrote:
one of the big things the brewers have each home game is the sausage race in the 7th inning stretch, which is where they got the sign idea from
Ok...that's where the reference came from...but how is it OFFENSIVE?

7/5/07
0
who knows. as far as im concerned its not offensive at all, just funny.

7/5/07
1
Yep, you're right, 5 games is insurmountable.  You should call the Cubs and let them know that they don't even need to play the rest of the season.

7/5/07
0
(Edited by BJ)

7/5/07
0
Seriously, you're a Rockies fan and you are ripping on the Cubs and the NL Central? 

Come back and talk smack when you guys make the playoffs once in the next 14 years.   Thank god I'm a Cubs fan,  where we at least have a glimmer of hope every year.

Also, as far as overpaid goes, Todd Helton says hello.

At least there's plenty of watered down beer and high altitude....I guess?

7/5/07
0
I don't even know where to start.  Let's go with this little gem first.

"Turn on a TV, other than a bad road trip (including three games that could have gone either way at Wrigley) they're the hottest team in baseball."

WOW.  Any game can go "either way", that's why they play the whole game.

Let's just compare the last 3 weeks to see who's hotter, the Cubs or the Rockies.  Rockies are 7-10 (1 road win), Cubs are 11-5 (6 road wins).  Let's even take a look at the last 10 games, Cubs 8-2, Rockies 4-6. 

Looks like all the Rockies have done is win at home, which is what teams are supposed to do. Good teams win both at home and on the road.  My TV seems to be working fine, yours seems to be tuned into another universe where road games don't count.

Next?

" It's the most bloated payroll in the NL, and it's not producing like it should."

Actually, it's 3rd in the NL behind the Mets and Dodgers.  I agree, it's not producing like it should, but it looks like they are finally starting to turn that around.

"I'd rather have horrible ownership with no loyalty or commitment to it's players and overachieve than buy as many players as possible and tank."

Not me.  If overachieving is not making the playoffs since '95, then you can count me out.  I'll take a playoff series every 5 or so years by paying for great players, it's just part of baseball as we know it today. 

See, you have to reach the playoffs to have a shot at the WS.
 

7/5/07
0
Ha ha ha!!!!!!

 
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