Randall Cobb emerging as versatile weapon for Packers
After spending a second round pick on him in 2011, the Packers obviously had plans to get Cobb involved in their offense. Last year he wasn't much of a factor on the offensive side of the ball, only catching 25 passes for 375 yards. However, Cobb made his presence felt on special teams, taking both a punt return and kick return to the house and averaging 27.7 yards per kick return. After seeing how good Cobb was in space, the Packers had to figure out how to get him the ball more often.
With a crowded receiving core that features Greg Jennings, Jordy Nelson, Jermichael Finley, and James Jones, finding targets for Cobb wasn't easy - head coach Mike McCarthy and offensive coordinator Tom Clements had to get creative.
Cobb would line up in the backfield with Aaron Rodgers and catch little swing passes and run bench routes, and would also motion out of the backfield to run slants from the outside. This fit him on the field with the Packers' other great receivers, and allowed for him to get the ball in space and make plays. Lining up in the backfield 19 times on Sunday, Cobb seems to have secured the third down running back role in Green Bay, as well as being an early down wide receiver.
Rotoworld.com considers Cobb to be the top waiver wire pickup of the week (that's right, over Kevin Ogletree) - that is if he's still available in your league (he was drafted in mine).
He plays a similar role for the Packers that Percy Harvin plays for the Vikings, and it's reasonable to expect Cobb to continue putting up Harvin-esque numbers. If you got him late in your draft or pick him up this week, you probably have one of the steals of the year.