I'm not sure how many of you are familiar with the United Football League. It is yet another one of these minor football leagues that seems hell bent on defying conventional wisdom and competing against the NFL. It's set to start this fall. Mark Cuban was rumored to be one of the original investors, which is how I heard about it. The UFL is also the league with one of the more hilarious logos ever. What exactly is that clam doing to that star?

But as much as I, and other people, have made fun of this league, it seems to actually be starting to gain some momentum.

The four team team league announced on Monday a TV arrangement that will place one game a week on Comcast's Versus network. This may not sound like much, but considering this league had no TV deal whatsoever before this, this is huge. It should also be noted that Comcast appears likely to drop the NFL Network from their cable system in the near future, which has to be considered great news for the UFL.

One of the biggest challenges any new pro sports league faces is how do we get on TV? I realize Versus isn't exactly FOX or CBS, but it's better than a lot of other channels. Versus still reaches 75 million plus homes and all games will be in High Def.

On Wednesday, the league is also supposed to announce who the four head coaches of the teams will be. Apparently former Giants coach Jim Fassel has already agreed to be head coach of the Las Vegas-based team. The other cities hosting teams will be San Francisco, New York and Orlando.

Even though Fassel is an NFL retread, he's a name many people know. There's plenty of speculation that the three remaining coaches yet to be identified have NFL roots.

Just so you know, while the league will compete directly with the NFL in terms of the actual season, the UFL is not crazy enough to actually play their games on Sunday or compete against college football on Saturday. UFL games will be broadcast on Thursday and Friday nights, with the Championship game happening on Thanksgiving weekend.

There's been some speculation about what the league's goal is. Is it to become an NFL minor league? Is it going to attempt to ultimately merge with the NFL? I think only the founders know. But if there's anything I know, it's that people can't get enough football, and I'm sure people will initially tune in to the league. The real question is, will they stick with it?

Let me know what you think in the comments and if you'll watch the league.

UFL strikes deal with Comcast's Versus [Pro Football Talk]